Attendance last year was closer to 1.4 mil (an average of about 17.3K per game) instead of the advertised 2.2 mil
They had hoped for 2.8 mill PAID attendance, they got 2.2 mill PAID.
No matter, PAID attendance isn't worth sh!t if they don't actually show up.
The actual TURNSTILE CLICKS, actual bodies in the park were 1.4 mill -- that's HALF of what they expected for the year -- which also cuts parking and concession revenue in half. That number is shockingly bad. It knocks all of their other assumed revenue numbers into a cocked hat.
They were red-hot in May and still the "fans" didn't show up. Is there a fan problem? I think there is, regardless of whether it's in Miami or north of Miami.
They lost a sh!tload of money last year, probably 30-40 mill. No surprise at all that they're trying to avoid an even bigger loss this year, and have succeeded in doing so by dumping the losers of last year for new talent.
I'm thinking that I shall once again have to lay out in detail the very high operating costs of an MLB franchise. Which, contrary to what some of the unmitigated, reflexive Loria-hating morons on this board think about MLB revenue sharing and TV contracts doesn't guarantee Loria anything other than a loss, absent decent turnstile clicks.
Loria may actually have gotten a beautiful stadium built for a market which simply doesn't give a crap whether he or someone else owns the franchise. I hope not, but it remains to be seen. Certainly a tough market. Doesn't seem to be as tolerant as, say, Chicago where they put up with a FO that hasn't won a WS in over 100 years.